Privacy & Cookie Policy
Iceni Tree Care Ltd — customer privacy notice
Last updated: March 2026
This privacy notice tells you what to expect us to do with your personal information when you contact us or use our services.
Contact details
Iceni Tree Care Ltd
Email: seth@icenitreecare.co.uk
What information we collect, use, and why
To provide services and goods (including delivery):
- Names and contact details
- Addresses
- Date of birth
- Payment details (including card or banking information for transfers and direct debits)
- Health and safety information
- Website user information (including user journeys and cookie tracking)
- Records of meetings and decisions
- Information relating to compliments or complaints
For the operation of customer accounts and guarantees:
- Names and contact details
- Addresses
- Payment details (including card or banking information for transfers and direct debits)
For service updates or marketing purposes:
- Names and contact details
- Addresses
- IP addresses
- Website and app user journey information
- Records of consent, where appropriate
To comply with legal requirements:
- Name
- Contact information
- Financial transaction information
- Any other personal information required to comply with legal obligations
For dealing with queries, complaints or claims:
- Names and contact details
- Address
- Payment details
- Account information
- Purchase or service history
- Customer or client accounts and records
- Financial transaction information
- Information relating to health and safety
- Correspondence
Lawful bases and data protection rights
Under UK data protection law, we must have a “lawful basis” for collecting and using your personal information. You can find out more about lawful bases on the ICO’s website.
Your data protection rights:
Right of access — You have the right to ask us for copies of your personal information.
Right to rectification — You have the right to ask us to correct or delete personal information you think is inaccurate or incomplete.
Right to erasure — You have the right to ask us to delete your personal information.
Right to restriction of processing — You have the right to ask us to limit how we can use your personal information.
Right to object to processing — You have the right to object to the processing of your personal data.
Right to data portability — You have the right to ask that we transfer the personal information you gave us to another organisation, or to you.
Right to withdraw consent — Where we use consent as our lawful basis, you have the right to withdraw your consent at any time.
If you make a request, we must respond to you without undue delay and in any event within one month. To make a data protection rights request, please contact us using the details above.
Our lawful bases for providing services and goods:
Contract — We have to collect or use the information so we can enter into or carry out a contract with you.
Legal obligation — We have to collect or use your information so we can comply with the law.
Our lawful bases for customer accounts and guarantees:
Consent — We have permission from you after we gave you all the relevant information. You have the right to withdraw your consent at any time.
Contract — We have to collect or use the information so we can enter into or carry out a contract with you.
Legal obligation — We have to collect or use your information so we can comply with the law.
Our lawful bases for service updates or marketing:
Consent — We have permission from you after we gave you all the relevant information. You have the right to withdraw your consent at any time.
Legitimate interests — We collect or use your information because it benefits you, our organisation or someone else, without causing an undue risk of harm to anyone.
Our lawful bases for legal requirements and for dealing with queries, complaints or claims:
Consent — We have permission from you after we gave you all the relevant information. You have the right to withdraw your consent at any time.
Contract — We have to collect or use the information so we can enter into or carry out a contract with you.
Legal obligation — We have to collect or use your information so we can comply with the law.
Where we get personal information from
Directly from you — for example when you contact us via our website, phone or email to request a quote or book a job.
How long we keep information
We retain customer records for six years from the end of our business relationship, in line with HMRC requirements for financial records. Health and safety records are kept for the period required by applicable legislation.
Website analytics data collected via Google Analytics is retained for 14 months within Google’s systems, in line with our GA4 data retention settings.
For more information on how long we store your personal information, or the criteria we use to determine this, please contact us using the details above.
How to complain
If you have any concerns about our use of your personal data, you can make a complaint to us using the contact details at the top of this page.
If you remain unhappy with how we’ve used your data after raising a complaint with us, you can also complain to the Information Commissioner’s Office (ICO):
Information Commissioner’s Office
Wycliffe House, Water Lane, Wilmslow, Cheshire, SK9 5AF
Helpline: 0303 123 1113
Last updated: March 2026